Addiction Treatment Marketing
A rehab marketing agency built to fill beds, not just run ads
SCALZ runs drug rehab marketing the way admissions teams actually need it: LegitScript-certified Google and Meta advertising, SEO, and rehab digital marketing measured against admits, not clicks.
What does a rehab marketing agency do?
A rehab marketing agency helps an addiction treatment center reach people searching for help and turn them into admits. SCALZ handles the full stack of addiction treatment marketing: LegitScript-certified paid ads on Google and Meta, SEO and answer engine work that earns organic and AI-search visibility, conversion-ready landing pages, and call tracking that ties spend back to real admissions.
How it works
How our rehab marketing works
Most rehab marketing fails on one of two things: it cannot pass platform compliance, or it counts clicks instead of admits. We fix both. Every channel is built to clear LegitScript and tie back to a real cost per admit.
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01
Audit and compliance check
We review your current marketing, confirm what Google and Meta will allow, and map the LegitScript certification path your center needs to advertise.
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02
Get LegitScript certified
Behavioral health ads on Google and Meta require LegitScript certification. We understand the process end to end and guide your center through it.
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03
Launch paid plus SEO
Certified Google and Meta campaigns go live alongside SEO and answer engine work, so paid demand and organic visibility build together.
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04
Optimize to cost per admit
We track calls and form fills to actual admissions and tune spend toward the lowest cost per admit, not vanity metrics.
What you get
What our rehab marketing covers
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LegitScript certification
We guide your center through the LegitScript certification that Google and Meta require before running behavioral health ads.
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Google & Meta ads
Compliant, certified paid campaigns built to reach people actively searching for treatment.
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SEO for treatment centers
Level-of-care, location, and program pages built to rank for the searches families use.
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AEO & AI search
Content structured so ChatGPT, Perplexity, and Google AI Overviews cite your center.
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Call tracking
Every lead is tracked from first click to admission so spend ties to real outcomes.
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Conversion landing pages
Admissions-focused pages that turn a worried search into a phone call.
Set cost targets only after source and admissions data are verified
No universal cost per admit or performance timeline
Certified Google + Meta ads
What we measure, not clicks
Why it matters
Why centers choose SCALZ
A treatment center cannot afford a marketing partner that gets ads suspended or reports clicks instead of admissions. We are built to avoid both.
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Compliance first
We know the LegitScript and platform rules cold, so your ads stay live instead of getting flagged and pulled.
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Measured on admits
We establish a center-specific target only after the baseline, attribution rules, payer mix, capacity, and admissions data are verified. No cost or 90-day outcome is guaranteed.
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Paid and organic together
Ads bring admits now while SEO and AEO build visibility that lowers your cost per admit over time.
Questions
Rehab marketing, answered
Do I need LegitScript certification to run rehab ads?
Yes. Google and Meta both require LegitScript certification before an addiction treatment center can run ads for its services. SCALZ understands the process end to end and walks your center through certification so your campaigns can go live.
How do you measure results?
Where the client has approved systems, permissions, privacy controls, and reliable admissions data, reporting can connect marketing sources to later funnel stages. Calls, inquiries, assessments, and admissions remain distinct events, and attribution has limitations.
What cost per admit can we expect?
There is no universal cost per admit or 90-day outcome. A defensible target requires the center's market, level of care, payer mix, capacity, historical close rates, attribution rules, and approved admissions data.
Do you do SEO or only ads?
Both. Paid ads bring admits quickly while SEO and answer engine optimization build organic and AI-search visibility that lowers your blended cost per admit over time.
Free Analysis · No Commitment
See where your center stands
Run your treatment center through the same audit we run on every client. In about a minute you will see where you rank in Google and whether ChatGPT, Perplexity, and AI Overviews cite you.
- Full technical SEO analysis
- AI engine presence audit
- Competitor gap report
- Custom action plan
No credit card. No contracts. Or call (772) 267-1611.